The science of coloured hair
Repeated washing, sun exposure, pollution and external aggressions can make coloured hair more sensitive. With time colour fades, losing its shine and intensity.
The secret to colour protection
New creamier formula which is easier to rinse out
The L’Oréal Laboratories have created a formula which acts on 3 Dimensions of colour – Intensity, Luminosity, Reflection:
1. Maintains Colour Intensity: The new Colour-Seal Elixir™ has been developed to intensively condition, to help protect colour from fading and preserve its intensity.
2. Protects Hair: The formula enriched with UVA/UVB Filters protects coloured hair from external aggressions. Hair looks full of life.
3. Prolongs Radiance: The formula with Concentrated Nourishment intensely nourishes the hair and smoothes its surface. Shine is revived and radiance is prolonged.
How to Use
Work through the lengths of your hair, right to the tips, and then rinse. For best results, use after Colour Protect Shampoo and for more care and protection, try Colour Protect Masque.